Winning awards can be a game-changer for your business.
If your brand needs a boost, then read on.
I’m giving my award winning secrets away for free in this blueprint; a tactical guide to making awards work for you.
I’m Matt Ansell — Fractional CMO, consultant, awards writer and judge.
With over two decades of marketing experience and a proven framework, I help ambitious businesses stand out and take home trophies.
How to Win Awards distills 20+ years of hard-earned experience into one practical, powerful guide. Whether you’re entering your first competition or chasing your tenth trophy, this book gives you the strategy, structure, and storytelling edge to win.
🏆 A proven framework for winning Awards.
🏆 Step-by-step award submission strategy.
🏆 What judges actually look for.
🏆 Proven narrative techniques to stand out.
🏆 Common mistakes (and how to avoid them).
I work with companies at every stage — from those just exploring awards to established brands aiming for industry leadership.
There are three ways that we can work together:
I'll define your best-fit awards, shortlist categories, and map your positioning.
Most people start wth this option.
Crafted by an experienced awards writer and judge with a storytelling lens. Every submission is judged-ready.
End-to-end support so you can focus on running your business while we chase the trophy.
From bootstrapped start-ups to national brands, I’ve helped businesses win awards across every sector.
Here's a small sample:
✅ New Business of the Year - The Lloyds Bank National Business Awards UK
✅ Campaign Tech of the Year - Campaign Tech Awards
✅ Company of the Year - Brighton & Hove Business Awards
✅ Entrepreneur of the Year - Sussex Chamber Business Awards
“We took the Done-for-you award management service and went from uncertainty to winner in less than 10 weeks. It kick started our trophy cabinet - something that we are now very proud of.”
— Rob Harlow, Chief Innovation Officer, Sopro
Awards don’t just look good on the shelf — they build your brand, boost your credibility,
and open doors to funding, partnerships, and press.
🏆 Instant trust from prospects and partners.
📈 Stronger positioning in your market.
🚀 Internal morale and team recognition.
🎯 PR and backlink goldmine.
Whether you’re just starting or you’ve submitted before and missed out, I can help you win—smarter, faster, and with purpose.